Mads Perch

Mads is a dynamic Danish-born photographer currently based in London, renowned for his striking visual storytelling that captures the essence of contemporary culture. With an impressive portfolio, he has contributed editorial work to prestigious publications including Fast Company, Wired, i-D, The Pitchfork Review, and Oki Ni. Mads has had the distinct honor of collaborating with an eclectic array of musicians, from the electrifying MIA to the iconic Robert Plant, as well as contemporary bands like Alt-J and London Grammar. His commercial prowess is evident through partnerships with acclaimed agencies such as Mother, Wolff Olins, Exposure, and M&C Saatchi, showcasing his versatility across both artistic and commercial realms. Recognized for his exceptional talent, Mads has received accolades in notable competitions, including categories in the AOP Awards, PDN, and the Creative Review's Photography Annual. His work continues to resonate within the industry, establishing him as a leading voice in modern photography.