BrandPFLAG Canada
Project#ReverseTheBan
Zulubot, Post Production / VFX,
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Description
This video features a close-up of a crumpled red fabric, overlaid with white text that reads, "Why is the NHL so afraid of a jersey?" Subsequent scenes display quotes from Forbes and The Globe and Mail, criticizing the NHL's stance on Pride Night warm-up jerseys, set against backgrounds of blue and purple fabric. The video then transitions to the logos of 'Pflag Canada' and 'Team Pride,' leading to a final shot of a hockey jersey bearing rainbow colors, framed by a wooden locker. The overall tone of the video is one of protest and advocacy for LGBTQ+ inclusion in sports.