Zimmermann Summer Swim 2020

Description

A fashion campaign image for Zimmermann's Summer Swim project featuring a female model standing outdoors beside a bicycle on a paved road. The subject wears a two-piece snakeskin print bikini, a wide-brimmed straw hat, layered delicate necklaces, and a bracelet. She holds onto the handlebars of a bicycle with a dark frame and brown leather saddle. To her left, a yellow diamond-shaped road sign displays the silhouette of a bird. The background features a grassy hillside under an overcast sky and a dark asphalt road curving away. The lighting is natural and soft, casting gentle shadows.

Style

Editorial, Horizontal, Warm, Clean

Techniques

Natural light

Industries

Swimwear

Color

Background

Road

Context

Advertising Campaign, Lookbook