Zegna Fall 2026 Ad Campaign 2026

Description

A close-up detail shot showcases a tailored grey pinstripe wool overcoat from the Zegna Fall 2026 advertising campaign under the artistic direction of Alessandro Sartori. The textured fabric displays fine diagonal weave patterns overlaid with subtle dark vertical striping, complemented by dark round buttons on the sleeve cuff and front closure. A model's hand rests inside the diagonal side pocket against a soft neutral background.

Style

Vertical, Commercial, Tactile, Minimalist

Techniques

Soft Light

Industries

Luxury Fashion Houses

Color

Background

Concrete Texture

Context

Advertising Campaign