BrandZegna
ProjectFall 2026 Ad Campaign

Zegna Fall 2026 Ad Campaign 2026
Associated creatives
Tags
Description
Captured from behind, actor Mads Mikkelsen walks along a concrete colonnade overlooking an industrial landscape for the Zegna Fall 2026 Ad Campaign under the artistic direction of Alessandro Sartori. He wears a tailored grey herringbone pinstripe overcoat featuring structured shoulders, an inverted back pleat, and a contrasting black collar stand. Diffuse, overcast natural daylight illuminates the neutral stone architecture and the classic balustrade lining the elevated walkway.
Style
Horizontal, Commercial, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Medium Grey (80%)
Jet Black (20%)
Context
Advertising Campaign