Zara Spring 2024 Men's Ad Campaign 2024

Description

This black and white editorial portrait from the Zara Spring 2024 Men's Ad Campaign features model Toon Lobach posed dynamically against a window. Photographed by Annemarieke van Drimmelen with art direction by Will Sumrall and Maurice Dusault, and styling by Karl Templer. The subject wears a textured cable-knit sweater vest and dark trousers, with arms raised against textured window glass that diffuses natural light. The monochrome high-contrast grading emphasizes crisp fabric textures and sculptural lines within a rustic interior setting.

Style

Editorial, Vertical, Monochrome

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Background

Residential Building

Context

Advertising Campaign