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ProjectZARA MAN ARCHIVE SS26
Model in black blazer and trousers wearing glasses holding a bag against a neutral architectural background

ZARA MAN ARCHIVE SS26 2026

Associated creatives

Álvaro Pereña Jimenez
Álvaro Pereña JimenezPhotographer
Gorka Sorozabal
Gorka SorozabalCreative Director
Juan Medina
Juan MedinaFashion Editor/Stylist
Cecilie Hildebrandt
Cecilie HildebrandtHair Stylist
Oscar Buitrago
Oscar BuitragoHair Stylist
Werner Amort
Werner AmortHair Stylist
Laura Jauregui
Laura JaureguiSet Designer
Eric Christison
Eric ChristisonChoreographer
Adam Zan
Adam ZanModel
Ahmed Richards
Ahmed RichardsModel
Matthew Seymour
Matthew SeymourModel
Pierrick Grégoire
Pierrick GrégoireModel
Quentin Demeester
Quentin DemeesterModel
Sanggun Lee
Sanggun LeeModel
Theodor Pal
Theodor PalModel

Tags

man in black blazerblack blazerman in black suitmale model in black blazerman wearing glasseswire rimmed glassesblack shirtblack trousersleather bag

Description

This menswear campaign image for the Zara Man Archive SS26 project features a male model styled in a structured black blazer, matching black trousers, and a dark buttoned shirt. He wears minimalist wire-rimmed glasses and holds a dark leather bag in one hand. The setting features raw, textured concrete walls and architectural framing, creating a subdued, contemporary aesthetic. The lighting is soft and directional, highlighting the sharp tailoring of the garments.

Style

Vertical, Commercial, Earthy, Raw

Techniques

Natural light

Industries

Menswear

Color

Jet Black (80%)

Background

Concrete Texture

Context

Advertising Campaign