Brand

William Bartel,
Associated creatives
Tags
Description
A man sits cross-legged on the polished floor in a serene, wood-paneled interior for the Zara Home project YOGA & GYM. He wears a neutral-toned t-shirt and light trousers while meditating in profile view. The warm architectural setting features wood-paneled walls, a matching door, and wall-mounted gym ladder bars in the background. Natural ambient light fills the structured space, highlighting the rich wooden textures and reflective floor tiles. The campaign was photographed by Julien T. Hamon with creative direction by Benjamin Grillon.
Style
Vertical, Commercial, Warm
Techniques
Natural light
Industries
Big Box Retail
Color
Chocolate (50%)
Pure White (30%)
Medium Grey (20%)
Background
Living Room
Context
Lookbook