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  • ·Zales Pick Your Metal Campaign Video
Brand
Zales
ProjectPick Your Metal

Anomaly LA, Agency / Creative,

Associated creatives

Anomaly LA
Anomaly LAAgency / Creative

Tags

zales pick your metal videozales videopick your metal campaignjewelry advertising video

Description

This video advertisement for Zales titled Pick Your Metal, created with Agency / Creative Anomaly LA, features a diverse group of models discussing their metal of choice for jewelry. Various individuals appear throughout the piece in clean studio settings, wearing casual attire such as a white button-down shirt, striped cardigan, and grey sweater while showcasing rings, necklaces, and earrings. On-screen text poses the central question regarding metal preferences, prompting natural responses from the participants.

Style

Vertical, Commercial, Clean

Industries

Jewellery

Context

Advertising Campaign, TVC / TV Commercial