BrandZalando
ProjectWhat do I wear
Rosie Marks, Photographer,
Associated creatives
Tags
Description
A man with dark, wavy hair wears a light button-down shirt layered under a dark, textured vest and loose-fitting jeans while sitting on a beige couch. He is turned toward a young blonde toddler who is also seated on the sofa, playing with small toy vehicles. The living room environment features patterned wallpaper, a side table, and a plush rug on the floor. A large white Zalando logo is overlaid at the top of the frame, accompanied by text posing the question, What do I wear to create a distraction? The scene is captured in a soft, bright, and warm lighting style typical of a lifestyle campaign.
Style
Lifestyle, Commercial
Techniques
Live-action Technique
Industries
E-commerce Platforms