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Brand
Under Armour
ProjectWelcome to Hotel Armoure

Under Armour Welcome to Hotel Armoure 2026

Associated creatives

Mackenzie Sheppard
Mackenzie SheppardDirector
ProdCo
ProdCoProducer
MOX London
MOX LondonAgency / Creative
Fred Paginton
Fred PagintonCreative Director
Benjamin Loeb
Benjamin LoebDirector of Photography
Black Kite Studios
Black Kite StudiosPost Production / VFX
Ollie Watkins
Ollie WatkinsAthlete
Ferran Torres
Ferran TorresAthlete
Fermín López
Fermín LópezAthlete
Rilès
RilèsArtist
Sharky
SharkyContent Creator

Tags

hotel staffhotel employeehotel workerresort staffhotel uniformhotel conciergehotel manager

Description

This commercial film titled Welcome to Hotel Armoure for Under Armour presents a humorous narrative set in a luxury resort. The video follows a distressed hotel staff member attempting to manage chaotic and eccentric guests, including athletes and artists enjoying the pool and hotel grounds. Directed by Mackenzie Sheppard with cinematography by Benjamin Loeb, the production features polished lighting and vibrant outdoor settings.