BrandCurling Canada
ProjectKerri Einarson
We Are Frankie, Production,
Associated creatives
Associated creatives
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Description
A woman in a red tracksuit crouches on the ice in a dimly lit ice rink. She prepares to launch a curling stone, her face conveying determination. The environment includes the ice rink surface and overhead lighting. The camera angle emphasizes the athlete's focus and the solitary nature of her training. The scene evokes a sense of intense concentration, dedication and the pressure of high-stakes competition.