BrandTom’s of Maine
ProjectSalmon
Wavemaker, Media,
Associated creatives
Associated creatives
Tags
Description
In an outdoor setting, two men are featured in a Tom's of Maine toothpaste advertisement. The scene is set alongside a rocky riverbank, where the men are seated on camping chairs and brushing their teeth. One man is holding a tube of toothpaste and applying it to his toothbrush. Behind them, tents are pitched in a wooded area, adding a camping atmosphere to the scene. The river flows swiftly in the background. A salmon leaps out of the water mid-jump, illustrating the theme of nature. The overall lighting suggests a bright, sunny day. The camera framing is medium shot.

