Directors Think Tank,

Description

This video advertisement titled SELAMAT for Volvo highlights road safety statistics in Malaysia, depicting an intense moment of a driver focused on the road alongside scenes of pedestrians crossing. The commercial incorporates dramatic typography displaying casualty numbers and cuts between interior car shots and urban street environments. Created with agency support from Grey Malaysia and post-production by Tank3, the video emphasizes vehicular safety and driver awareness.

Style

Horizontal, Cinematic

Industries

Luxury Automotive

Color

Background

Street

Context

TVC / TV Commercial