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ProjectSuccess

adam&eveDDB, Agency / Creative,

Associated creatives

Tags

Description

This commercial video for Volkswagen titled Success opens with minimalist title cards before transitioning to an exterior shot of a modern building. A young man wearing a suit exits the building and walks toward a parked blue hatchback car. He opens the driver-side door and gets into the vehicle. The scene is captured with natural lighting and features a clean, professional aesthetic.

Style

Horizontal, Commercial, Clean

Techniques

Natural light

Industries

Mass Market Automotive

Color

Navy (60%)
Jet Black (40%)

Background

Residential Building

Context

TVC / TV Commercial