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Brand
Volkswagen
ProjectLet's Go for a Drive

Volkswagen Let's Go for a Drive 2026

Associated creatives

William McVay
William McVayPost Production / VFX

Tags

man in red hard hat painting lighthouseman painting lighthouselighthouse painterman in red hard hatred hard hatlighthouse

Description

This commercial video for Volkswagen's project Let's Go for a Drive captures a middle-aged man in a red hard hat and workwear suspended on ropes against the white exterior of a coastal lighthouse. The worker paints the lighthouse structure with a brush while holding onto rigging lines, with the ocean visible in the background under an overcast sky. Additional sequences show an interior view of a man inspecting a glowing bulb and operating equipment. The footage employs natural lighting and cinematic framing.