BrandVogue China
ProjectYou know what I Meme?

Vogue China You know what I Meme? 2026
Associated creatives
Tags
Description
Editorial diptych for Vogue Man featuring model Denis Okishev styled in a green striped pajama-style jacket and oversized black sunglasses against a white background. The left panel shows the model sipping an orange smoothie under the red caption 'yes', while the right panel displays him with sunglasses raised, drinking a near-empty cup of ice under the caption 'but'. The composition uses crisp studio lighting with stark contrasts, shot by photographer Win Tam under editorial director Rocco Liu.
Style
Editorial, Vertical, playful, Graphic
Techniques
Hard Light
Industries
Magazines
Color
Olive (50%)
Jet Black (20%)
Background
White Seamless
Context
Editorial