BrandKabi Killer
ProjectThe Laziest Influencer
VML Ogilvy Japan, Agency / Creative,
Associated creatives
Associated creatives
Tags
Description
A CGI sloth hangs upside down from a shower rod in a light-blue tiled bathroom above a white bathtub and smiles. A white bottle of cleaner with a red spray nozzle appears next to the sloth, advertising mold and mildew removal. A human hand is shown spraying the product onto the shower wall to remove mold. The commercial targets Japanese consumers, with a voiceover and translated text on the bottle. Other visual elements in the bathroom are a yellow rubber ducky and a child's pink foam visor.