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Brand
H&M
Project'In Betweens'
Vittoria Ceretti walking in a black lace camisole and wide-leg trousers while speaking on a smartphone on a city street.

Melodie Jeng, Photographer,

Associated creatives

Eliana Masgalos
Eliana MasgalosDesigner
Adam Katz Sinding
Adam Katz SindingPhotographer
Melodie Jeng
Melodie JengPhotographer
Robbie Mailer Howat
Robbie Mailer HowatDirector
Kalle Eklund
Kalle EklundHair Stylist
Patrick Glatthaar
Patrick GlatthaarMakeup Artist
Alex Consani
Alex ConsaniModel
Awar Odhiang
Awar OdhiangModel
Jacqui Hooper
Jacqui HooperModel
Mariacarla Boscono
Mariacarla BosconoModel
Maty Fall
Maty FallModel
Mona Tougaard
Mona TougaardModel
Paloma Elsesser
Paloma ElsesserModel
Sora Choi
Sora ChoiModel
Vittoria Ceretti
Vittoria CerettiModel

Tags

vittoria cerettivittoria ceretti walkingvittoria ceretti street styleblack lace camisolelace camisole topblack camisolewide leg black trouserswide leg trousersblack trouserstalking on phonewoman holding phonetinted glasses

Description

Model Vittoria Ceretti walks along a paved urban sidewalk while speaking into a smartphone in a candid, street-style capture for H&M's 'In Betweens' project. She wears a black lace-trimmed spaghetti strap camisole top paired with fluid, wide-leg black trousers and blue-tinted eyeglasses, carrying a dark jacket over her arm. The composition is framed vertically with a foreground traffic pole adding environmental depth against a muted stone wall background in natural daylight.

Style

Documentary, Vertical, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Jet Black (90%)

Background

Street

Context

Advertising Campaign