BrandToyota
ProjectMove Your World
Virtue Asia, Agency / Creative,
Associated creatives
Tags
Description
The video begins with a close-up of the Toyota logo, transitioning to a rave scene inside a large industrial building, where people dance to electronic music. A DJ, wearing glasses and headphones, works at his equipment in front of a red background. The scene shifts to an outdoor setting under a bridge where a diverse group of people perform a coordinated dance routine. The dancers, dressed in casual wear, move with energy and enthusiasm. The final shot shows the outdoor dancing on a smartphone with social media icons floating in the air, giving the impression that the video is a live social media feed. The video has energetic and dynamic visuals.