Virtue Asia, Agency / Creative,

Description

An Asian woman with auburn hair and fashionable apparel walks through an urban environment while advertising Coca-Cola Y3000 Zero Sugar. The commercial video features the model in a white photo studio then outside on a bridge and walking along a tree lined street, transitioning into a futuristic cityscape with translucent bubble accents. Close ups on the drink can are shown with the city buildings and landscape in the background. The model interacts with a tablet and takes a sip of the drink. The video uses visual effects to create the illusion of a technologically advanced environment.