ProjectSpring 2023 Ad Campaign

Viktor & Rolf x Superga Spring 2023 Ad Campaign 2023
Associated creatives
Tags
Description
This Spring 2023 ad campaign image for Viktor & Rolf x Superga, photographed by Marijke Aerden, features a model wearing an elaborate pink dress adorned with dimensional floral appliqués and matching pink platform sneakers. The subject is captured from a dramatic low angle against a polished white marble wall and floor setting. Strong directional lighting creates distinct shadows and highlights the glossy texture of the dress and footwear. The overall composition highlights sculptural high fashion within an architectural environment.
Style
Editorial, Horizontal, Clean
Techniques
Natural light
Industries
Designer Fashion
Color
Blush (70%)
Caramel (30%)
Background
Marble Texture
Context
Advertising Campaign