Brandviction:ary
ProjectBrand Identity

viction:ary Brand Identity 2023
Associated creatives
Tags
Description
This brand identity project for viction:ary features an artfully stacked arrangement of black publications. Each book displays stark white typography reading NEW UTILITARIAN across the spine, creating a graphic and rhythmic pattern. The composition is lit with clean, directional studio lighting that casts sharp shadows to the right. The minimal backdrop emphasises the precise graphic design and clean layout of the volumes.
Style
Horizontal, Commercial, Clean, Minimalist
Techniques
Typography
Industries
Digital Media & Publishers
Color
Jet Black (70%)
Pure White (30%)
Background
White Seamless
Context
Editorial