
Versace "La Vacanza" Summer 2024 Ad Campaign 2024
Associated creatives
Tags
Description
Two women are captured walking down a rustic, uneven stone staircase during the Versace La Vacanza Summer 2024 campaign. Both models are dressed in coordinated red and pink patterned co-ord sets, featuring floral or abstract botanical prints. One woman is looking forward while walking, while the other leans against the stone wall, adjusting her footwear and holding a beige structured handbag. The environment is outdoor and rugged, featuring a large agave plant at the top of the stairs. The lighting is soft and natural, emphasizing the vibrant colors of the luxury apparel against the textured, neutral-toned stone. The image includes a white handwritten text overlay tracing the border of the frame.
Style
Editorial, Commercial
Techniques
Natural light
Industries
Luxury Fashion Houses