VCCP London, Agency / Creative,

Description

The animation features a woman indoors, seated next to a lamp and reading a newspaper. The newspaper headlines that poorly controlled asthma is associated with 300,000 tonnes of avoidable CO2e emissions in the UK per year. The scene is minimally furnished with a lamp, chair, and small table holding a mug. A door is visible in the background, along with a potted plant. The lighting is soft, suggesting an evening setting. The animation style uses simple shapes and limited textures, creating a paper-cutout aesthetic.