BrandVans

Vans 'Always Pushing' 2024 Ad Campaign 2024
Associated creatives
Tags
Description
A candid street portrait captures a young woman standing on a city street in Paris, holding a skateboard. She is wearing a simple black t-shirt with a small white Vans logo on the chest, paired with a delicate silver necklace. Both of her arms feature visible tattoos. The background consists of traditional European-style architecture, a parked white delivery van, and a classic street scene. The lighting appears to be soft, natural daylight, casting a casual and authentic tone. The shot is captured from a slightly elevated eye-level angle, focusing on the subject while the city environment remains in sharp detail behind her.
Style
Lifestyle, Vertical
Techniques
Natural light
Industries
Sportswear