VA Consulting, Agency / Creative,

Description

The video begins with a man sitting in bed at night, experiencing heartburn. The scene transitions to a medical visualization of the esophagus. The visualization transitions from the esophagus harmed by heartburn, to the esophagus repaired by the medication, ESoXX ONE, the medication the advertisement is promoting. The video returns to the man, and he is now experiencing heartburn, and then the ESoXX ONE product is shown. Then the visualization appears again to show how the medicine protects and repairs the esophagus with hyaluronic acid, chondroitin sulfate, and poloxamer 407. The man then reappears, sitting up in bed during the day, no longer experiencing heartburn, and he smiles.