Travis Rathbone, Photographer, New York

Description

A pink soda can is tilted in mid-air, pouring a translucent pink strawberry vanilla beverage into a clear glass filled with ice cubes. A dynamic splash erupts around the rim of the glass as the liquid enters, capturing frozen droplets in motion. The entire composition is set against a seamless solid pink backdrop that matches the pastel tones of the can. Clean studio lighting illuminates the product and the fluid action, creating sharp highlights on the metal can and the splashing liquid. The photograph has a commercial finish with a monochromatic pink aesthetic.

Style

Vertical, Commercial, Pastel, Polished

Techniques

High-speed / freeze, Natural light

Industries

Beverages

Color

Background

Solid Colour

Context

E-commerce / Product