Travis Rathbone, Photographer, New York

Description

This commercial advertising image features a split-screen composition showcasing Modelo Chelada beverage cans. On the left side, a neat row of seven cans is arranged on an illuminated tabletop against a dark background, accented by a glowing red neon sign that repeats the word TACOS. Small citrus fruit slices are placed near the base of the cans. On the right side, a bold red background displays prominent white text reading BRING THE SABOR, with subtle condensation droplets visible across the surface. The lighting creates a high-contrast, dramatic mood suited for product advertising.

Style

Horizontal, Commercial, Glossy, Graphic

Industries

Alcoholic Beverages

Color

Background

Set-dressed

Context

Advertising Campaign