Translation, Agency / Creative,

Description

The video promotes the idea of a hands-free concert experience. The opening scenes feature a news anchor reporting on Adele calling out a fan for recording her performance. It cuts to concert footage of artists such as Green Day and Busta Rhymes asking the audience to put their phones away. Some video shots show concert goers taking videos and pictures and raising their phones in the air. Ray-Ban Meta glasses are featured as the answer to capturing concert footage without holding your phone. The video transitions to concert-goers lining up to enter a concert, and the video ends with musical artist performing on stage.