BrandTous
ProjectTOUS LAB DIAMONDS

Jorge Bolado Moo,
Associated creatives
Tags
Description
This advertising campaign image for Tous Lab Diamonds features an overhead arrangement of loose, faceted lab-grown diamonds scattered across a textured blue surface. A partially unwrapped pack of pink chewing gum with a red foil wrapper rests on the lower right side. Clean, direct lighting casts subtle shadows beneath the faceted stones and the candy pieces. White typography on the left reads TOUS LAB DIAMONDS 24/7, while the TOUS brand logo appears on the right. The composition employs a playful juxtaposition of fine jewellery and everyday confectionary items.
Style
Vertical, Commercial, playful, Moody, Earthy
Techniques
Natural light
Industries
Jewellery
Color
Pure White (50%)
Crimson (30%)
Blush (20%)
Background
Metal Texture
Context
Advertising Campaign


