
'Thorns by Guido Mocafico' Jewelery 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This monochrome macro photograph captures pavé diamond hoop earrings resting inside the intricate spines of a dark, spherical seed pod. Shot by photographer Guido Mocafico for the Toteme Thorns jewelry campaign, the image employs stark high-contrast lighting and sharp focus to highlight the contrasting textures of the glittering gemstones and the organic, thorny surface. The subject is centered against a seamless white background, creating a sculptural, minimalist composition.
Style
Vertical, Commercial, Monochrome, Clean, Minimalist
Techniques
Macro, Low-key / chiaroscuro
Industries
Jewellery
Color
Jet Black (70%)
Silver (30%)
Background
White Seamless
Context
Advertising Campaign