Brand

Tory Burch Lunar New Year 2025 Ad Campaign 2025
Associated creatives
Tags
Description
Model Xiao Wen Ju is featured in the Tory Burch Lunar New Year 2025 ad campaign, shot outdoors under a bright blue sky with a distant hilly landscape visible in the lower background. She wears a vibrant red patterned dress with long billowing sleeves and an orange contrasting collar, holding a structured patterned handbag with a top handle and strap. The lighting is natural and direct, casting crisp daylight across the scene. The composition is a vertical portrait framing the model from the waist up against a clear horizon.
Style
Vertical, Commercial, Warm
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Scarlet (70%)
Amber (30%)
Background
Clear Sky
Context
Advertising Campaign