Tom Van Schelven, Photographer, London

Description

A man in a vibrant blue tracksuit and white sneakers sits atop a basketball on an outdoor blue court, drinking from a can of coconut water. He wears sunglasses, a white mesh undershirt, and yellow socks, with his hair tied back in a top knot. The background features a green panel, palm trees, and a basketball hoop against a clear sky. Large white graphic typography overlays the scene, reading "Your TASTE is in a league of its own" and "Good taste, too". The lighting is bright and natural, capturing a dynamic advertising aesthetic directed and photographed by Tom Van Schelven in London.

Style

Horizontal, Commercial, Saturated, Warm

Techniques

Natural light

Industries

Beverages

Color

Background

Street

Context

Advertising Campaign