This January, Agency / Creative,

Description

This video showcases the diversity of beauty through a series of close-up and medium shots of women's faces. The video is set in a vibrant studio with backdrops that transition from blues to pinks and reds. Several women, who are diverse in appearance, apply skincare products and cosmetics. The video has a focus on bold makeup choices and the natural beauty of the subjects, who are posed against solid color backgrounds. The camera work includes various close-up shots of faces, and medium shots of the models against pink backdrops in fashion forward outfits.