Brand
ProjectSpring 2024 Lookbook

Becca Thandi Halev, Art Director,
Associated creatives
Tags
Description
Fashion lookbook photograph for Theory Spring 2024, photographed by Sarah Blais with styling by Sasha Kelly and art direction by Becca Thandi Halev. Model Joshua Seth leans against a minimalist white architectural block, styled in an open black zip-up bomber jacket layered over a white crewneck shirt and white trousers. Soft directional studio lighting creates clean shadows across a neutral off-white backdrop. The Theory logo is displayed across the center of the frame in bold white typography.
Style
Vertical, Commercial, Clean, Minimalist
Techniques
Soft Light
Industries
Menswear
Color
Off-Black (50%)
Off-White (50%)
Background
Set-dressed
Context
Lookbook


