Logo
  • Home
  • ·Media
  • ·Theory October 2024 fashion campaign featuring Helga Hitko
Female model with curly blonde hair seated on a wooden park bench wearing a tan trench coat and white sneakers

Megan Kiantos,

Associated creatives

Tags

Description

This fashion campaign image for Theory October 2024, photographed by Tess Ayano, features model Helga Hitko seated on a wooden park bench. The model has long curly blonde hair and is wearing a tan trench coat, matching trousers, and white sneakers. The studio set is styled to mimic an outdoor street scene with scattered autumn leaves on the ground, a black lamppost, and a stack of newspapers beside the bench. Styled by Elissa Santisi with hair by Ryan Mitchell and makeup by Janessa Paré, the portrait uses warm, soft lighting and a muted earth-toned color palette.

Style

Horizontal, Commercial, Warm, Earthy

Industries

Designer Fashion

Color

Camel (70%)
Pure White (30%)

Background

Set-dressed

Context

Advertising Campaign