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BrandGEICO
ProjectDeer

The Martin Agency, Agency / Creative,

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Description

The scene transitions between two family scenarios. Initially, a family of four is indoors playing a board game at a round table, with milk glasses and game pieces visible, under soft, warm lighting. They are seated in a dining room with patterned wallpaper and a china cabinet. The scene shifts to a couple outdoors, seated in camping chairs near a camper in a sunlit forest clearing. A deer approaches them, and camping gear, including a cooler and lantern, are nearby. The overall mood is relaxed and domestic.