The Local Collective, Agency / Creative,

Description

This video is a montage comparing conventional fire extinguishers and Element fire extinguishers. The video opens with sparks. There is a campfire with 2 humans and glasses of wine. Next, there is a fire in a kitchen. A woman is startled. She attempts to put the fire out, unsuccessfully. A man tries to get to the fire extinguisher, and falls. There are black and white images from what seems like the 1960's: people socializing and someone using a fire extinguisher. Finally, the Element extinguisher is demonstrated in front of a kitchen background. It's a lightweight, tubular device.