Team One, Agency / Creative,

Description

In an automotive advertisement, a red Lexus NX hybrid SUV executes several maneuvers on a test course. The vehicle performs turns around white cones. A series of bricks is thrown towards the car to demonstrate the safety. The car is occupied by several different demographics of people in each scene to display diversity. The car's interior is light colored. Camera shots include exterior angles of the car and interior shots to capture the reactions of the people inside. The car's headlights are shown. The exterior shots are shot on an overcast day.