TBWA Hong Kong, Agency / Creative,

Description

A smartphone displays the HKNeverNormal Instagram feed in this digital advertisement. The phone is positioned at an angle against a bright red background that features a collage of small pictures and blocks of text. The Instagram page displays various images in a grid format. To the right of the phone are large, stylized white and black Chinese characters and the text 'Hong Kong Never Normal'. Several small images from the Instagram feed are scattered on the left, adding depth. The overall style is modern and digitally-focused, with a vibrant color scheme.