TBWA Chiat Day LA, Agency / Creative,

Description

This animated advertisement for Blue Diamond Bold Habanero BBQ almonds features a lively street scene with rows of red and yellow bell peppers and bottles of BBQ sauce lining the streets. In the center, a can of Blue Diamond Bold Habanero BBQ almonds is placed on a stage. Flags bearing the Blue Diamond logo and lights adorn the scene, suggesting a festive atmosphere. Later, it transitions to a close-up of an almond held between fingers, highlighting its textured surface, before cutting to a scene of two men sitting on a couch in a cozy, cluttered room, discussing the flavor of the almonds.