TBWA Chiat Day LA, Agency / Creative,

Description

In a home interior setting, two pigeons are seen watching television. The large screen displays a variety of streaming apps and content suggestions, including titles such as 'Lord of the Rings'. The TV sits on a white cabinet with built-in shelves containing decorative plants and various objects. The living room is decorated in neutral tones, and the room is lit by natural light coming through the windows, creating a cozy atmosphere. The pigeons appear to be focused on the screen, observing the variety of entertainment options available. Later in the commercial, a squirrel appears on a fence with the pigeons, while they discuss the television programs. The pigeons and the squirrel have obviously been generated using CGI, to give them the impression of talking and watching TV.