TBWA Chiat Day LA, Agency / Creative,

Description

At an airport security checkpoint, a TSA agent wearing blue gloves inspects a black tray containing a traveler's tan duffel bag and various skincare items in bottles and jars. The agent, wearing a blue uniform shirt with a 'DONNA' name tag, picks up a bottle and skeptically sniffs it while looking up at the traveler. The male traveler, wearing an olive green shirt and glasses, smiles wryly as he watches the agent. A secondary TSA agent walks behind the traveler, who then stares straight ahead, his smile gone. The scene transitions to a bright, modern Sephora store, hinting at the traveler's obsession with skincare.