Tavo Studio, CGI Artist, Paris
Associated creatives
Tags
Description
A macro video showcases the intricate construction of a Givenchy watch. The video begins with a blurry, abstract image with the Givenchy logo and then transitions to a black, robotic arm with needles manipulating a sandy surface. The robotic arm removes a white cast of the watch's shape. Next, the robotic arm attaches a black mesh material to the cast. The camera focuses on the mesh's texture, highlighting the sewing process, and showcasing the Givenchy logo in white. The close-up shots emphasize the texture of the fabric and the precision of the sewing. The color palette is neutral with black, white, and beige dominating the scene.
