Brand
ProjectTab Closed
Underhill,
Associated creatives
Tags
Description
This commercial video titled Tab Closed for Michelob ULTRA features a bartender in a dimly lit tavern serving a bottle of beer on a wooden bar counter. A receipt printer progressively prints out career statistics and data for a soccer player. The scene has a cinematic, moody atmosphere with warm interior lighting reflecting off the wooden surfaces and glass bottles. The production is captured with a naturalistic aesthetic emphasizing the intimate tavern setting.
Style
Horizontal, Action, Cinematic, Moody
Industries
Alcoholic Beverages
Color
Chocolate (50%)
Jet Black (30%)
Background
Bar
Context
TVC / TV Commercial