Summ Brand Identity 2026

Description

This image presents a rear view of a person wearing a vibrant purple hooded sweatshirt as part of the Summ brand identity project. The hoodie features a striking graphic print of two hummingbirds facing inward on the back, accompanied by a small cross-like symbol underneath. The subject is wearing dark trousers and has dark hair cascading down the back. The setting appears to be a commercial laundry interior with large circular washing machine drums visible in the background, lit with a clean direct flash.

Style

Editorial, Vertical, Clean

Techniques

Flash

Industries

High Street Fashion

Color

Background

Commercial Kitchen

Context

Advertising Campaign