Studio Dive, Production,

Description

This outdoor advertising campaign features a modified bus shelter to promote electronic waste recycling. The bus shelter has been altered to house a washing machine, visible through the transparent panels. Inside the washing machine drum, obsolete mobile phones are mixed with colored cloth and water, simulating a wash cycle. A button with a green light is visible. A mug sits atop the washing machine. The bus shelter is on a city street, with cars and other urban elements in the background. The image is designed to draw attention and encourage recycling.