BrandSpecsavers
ProjectSquintervention
Stitch Editing, Post Production / VFX,
Associated creatives
Associated creatives
Tags
Description
The commercial shows a series of diverse adults squinting at objects, implying vision problems with seeing things up close. First, an adult woman with curly hair squints at something offscreen. The next scene shows an adult woman applying mascara in front of a mirror, and the next scene shows an adult man squinting at his mobile phone while sitting on a couch. The woman from the first scene squints at a laptop while sitting at a table in her house. A close up shows the woman from the second scene squinting. The first two women sit at separate tables in a restaurant and squint. The final scene shows an adult man squinting while reading a book. All the scenes are shot indoors in domestic or public environments.