Stella McCartney Winter 2024 Ad Campaign 2024

Description

This vertical fashion advertisement image for the Stella McCartney Winter 2024 ad campaign features Eva Mendes wearing an elegant black strapless gown with a voluminous skirt, holding a matching black handbag with a decorative chain strap. Her long brown hair blows back dynamically as she poses with her head tilted upward. The composition is split vertically or stacked, featuring a second frame with a powerful black horse rearing against a stark white background. Red sans-serif text reading "IT'S ABOUT FUCKING TIME" appears across the center, and the brand name "STELLA MCCARTNEY" is featured at the bottom in bold red lettering. Photographed by Ethan James Green, the image uses high-contrast studio lighting against a clean white seamless background, emphasizing the rich black textures of the gown and horse.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

White Seamless

Context

Advertising Campaign